To make an appointment call 01485 532 326

Norfolk's Essilor Signature Varilux Specialist Opticians

44 Church Street, Hunstanton, Norfolk PE36 5HD | info@eyecarenorfolk.co.uk

The latest news, views and updates from our team here at Hunstanton EyeCare.

Hunstanton Town & Around - June 2018

I’m very fortunate that I don’t visit the doctor much, but on the occasions I have done, the answer is often “well its your age”! We know that the years take their toll on our bodies, we can’t run quite as fast, the stairs seem steeper, our hearing is not so sharp and the same goes for our eyesight. This month I’m going to chat about Age Related Macular Degeneration, which in my Low Vision clinic accounts for the majority of patients I see.

The retina is the ultra-thin nerve layer which covers the inside of the eye. It is made up of millions of light receptor cells sitting on a membrane which are responsible for giving us the sense of sight. The Macula is a tiny area of the retina, directly opposite our pupil and so densely packed with light receptor cells that it is responsible for our vision of fine detail and colour. Moving away from the macula the sensitivity of the retina decreases quite markedly and our peripheral vision is just in black and white. All organs of the body need nutrients in and waste out, and with Macular Degeneration (AMD) we believe that this process slows down as we age. The light receptor cells are displaced and loose their ability to transmit the messages of light entering the eye, therefore vision suffers.

There are two types of AMD, dry and wet. The dry is the most common and thankfully the least aggressive form of the disease. Your Optometrist may notice early signs examining your eyes, but it may be years until it affects your vision. The wet form appears more suddenly with an awareness of distorted vision perhaps, the condition can be treated but needs to be dealt with quickly to preserve vision.

So, is there anything we can do to prevent AMD? There is much research going on all the time and there have been significant advances in treatment and understanding the causes of the disease. We can help ourselves by maintaining a good healthy diet, how many times do you hear that? The macula needs certain nutrients, namely Lutein, which is found particularly in dark green leafy veg such as Kale and Spinach. If a plate of greens isn’t very appealing, there are many vitamin supplements that can be taken on a daily basis. I think Mother Nature made all beneficial things in lovely bright colours to encourage us to eat them, such as green veg, red and yellow peppers, orange carrots etc. She didn’t invent the bargain bucket at KFC! DO NOT SMOKE - If you want to help someone stop smoking, inform them that they will be more likely to suffer from AMD later in life if they continue, surely that must be a reason to quit. Remember your sunspecs when outdoors as UV light is not kind to our eyes. We must look after our eyes as, at the time of writing, there are no replacements.

At Hunstanton Eyecare our Optometrists are expert in examining the health of your eyes to help maintain good vision for years to come. We look forward to seeing you soon.

Annette

 

Hunstanton Town & Around - April 2018

“ECO-Friendly” spectacles ?!!

What does a spectacle frame and Castor Oil have in common? Well apparently they are one of the same if you look at Charmants new range of “Eco-friendly” spectacle frames.  Most of the time I am complaining that my ladies and gents will not be impressed by yet another layer of packaging, the cardboard wrapper around the case, and are you really going to use the bag with the little stringy handles that advertise your latest purchase of designer brand? Here I go again “having a little rant” as my husband would say. We have many spectacle frame manufacturers to choose from these days, and whilst we do like to stock many of the “Designer” ranges, I am always on the lookout for something different. I favour the companies that produce quality frames, give us good service and actually have the courtesy to speak to me on the phone rather than battle through the on-line ordering system with the password etc etc. (Another little rant!)

One of our suppliers is the Charmant Group. For over 50 years, Charmant has been renowned worldwide for its pioneering work in the research and development of new technologies in spectacle frame production. As well as their core range of Charmant Titanium frames, they produce elegant designs under the names of Elle and Esprit.

Esprit eyewear launched its new and forward-thinking ECOllection at the end of last year. The eco-friendly optical collection is made of bio-based plastic material, resulting in lightweight, flexible and durable frames. The key ingredient is castor oil, which is extracted from the beans of the highly environmentally-friendly castor oil plant: It absorbs carbon dioxide; grows on poor soil in Mediterranean and tropical regions; and doesn’t compete for land with food crops.

Eco-friendly designs deserve ecological packaging: Each ECOllection frame comes in a sustainable case made from recycled paper. It has been specially shaped to be shipped flat and prevent shipping of empty space, reducing the carbon footprint and environmental impact.

ECOllection comprises of four new, on-trend styles for women and men.

If you would like to be Eco-friendly when you purchase new spectacles, come and view the ECOllection at Hunstanton Eyecare.

We look forward to seeing you soon.

Annette

 

Hunstanton Town & Around -March 2018

At Hunstanton Eyecare, March is traditionally a time when we renew our Sunspec stock for the year ahead. We are all very aware of the damage that Ultra Violet (UV) rays can do to our skin, and it is also very important that we protect our eyes from UV rays. Good protection against harmful rays can help delay the onset of cataract and Macular degeneration, as well as avoiding the wrinkles as we frown against the bright light, (I don’t think any text book mentions that but to some of us that is a very valid reason for some sunspecs!)

There are several ways that we can create tinted lenses these days. Plastic spectacle lenses can be dyed, vacuum coated or laminated. The “dip-dye” process is probably the most common, and as the name suggests, the lenses are dipped into a bath of warmed dye solution. The longer you leave the lenses in the darker the tint. Vacuum coating a lens produces a mirror tint on the surface of the lens, this type of tint is also used for skiers to reflect the light rays from the snow. By far my favourite sunspec lens is a Polarised lens. Polarising material is sandwiched between the two layers of the spectacle lens. It acts as a complete block of light from the horizontal plane, thus being the best to eliminate glare from wet roads, and water. The ideal lens for holidays by the sea.

Many of us are wearing photochromic lenses, those that darken in the sun and lighten up when you come indoors. In my early career this material was only available in glass, but glass is heavy and fragile, so not the ideal material for comfortable full-time wear. Also, if your lenses were thicker on the edge than the middle, the thicker parts of the lens turned darker than the thinner parts, making you look like a panda!  Plastic photochromic lenses have been around for the last 30 years or so and are known under the name “Transitions”. The chemical is applied to the surface of the lens thus there is an even colour over the whole surface.

We can combine two sunspec properties, photochromic and polarized. This lens is called “Drivewear” and as the name suggests, is great for drivers. In its lighter state it is around 35% tinted a greenish colour (therefore too dark for night driving). In bright sunlight it darkens to around 83% and turns brown in colour. They are my ideal drivers sunspec.

So come and see our new range and be well prepared for the sunshine! We look forward to seeing you soon.

Annette

 

Hunstanton Town & Around. February 2018

Safer driving at night “Road Pilot”

There are 34 million drivers in the UK and it is estimated that 31% refuse to drive at night. Does that include you? The figures tell us that we might spend 10 hours a week on the road, 3.7 hours walking and 2.7 hours showering! Who compiles this data one wonders! Anyway, I do know from what our clients tell us, that night driving is uncomfortable for many of us. Our eye sensitivity is different in the daytime than at night, so when driving at night multiple light sources, headlights, traffic lights etc, all impact on our vision. The problems created could be glare, low peripheral vision, decreased contrast sensitivity, increased response time and difficulty in motion perception.

Research and development is on-going in the optical world, and manufacturers have recently put much effort into designing lenses particularly to cope with night driving. Our supplier, Essilor, has come up with “Road Pilot”. There are two options:- Distance only offers a specially surfaced lens offering high resolution over the entire lens, and a premium anti-reflection coating that offers impeccable clarity of vision. The second is a varifocal design providing wide distance and intermediate zones ideal for the best distance vision and the dashboard area. Both lenses are available in a clear plastic material, or Transitions Xtractive™. The highway code advises not to use tinted lenses for night driving if they restrict your vision, so Transitions Xtractive™ fits that catergory, providing a slight tint to reduce glare. The bonus is that it will also give you a sunspec in the summer that reacts better behind the windscreen of the car on sunny days. The special anti-reflection coat adds to the lens light transmission qualities reducing lens surface reflections by up to 90%.

So if night driving is a bit of a bother, pop into Hunstanton Eyecare to see our new lens.

Happy motoring!

Annette

 

Hunstanton T&A January 2018

At the start of a New Year we all make promises that we probably cannot keep, for me it is always must do more music practice, but after a day at work one is not always in the mood. The New Year is perhaps a time to reflect, declutter, re-energise, detox, whatever you like to call it. At Hunstanton Eyecare we are particularly thinking about introducing new frame ranges and sunspecs, so that we can offer something fresh and new to our clients. There are optical trade shows early in the year and this is a good time to explore the new designs on the market.

As an addition to spectacles, have you ever considered trying Contact Lenses? There are so many lenses available today that the old days of “your prescription isn’t suitable” are over. There could be many reasons why Contact lenses are a good alternative to specs; Those with high prescriptions when spec lenses are thick and heavy, just not having to worry about the spectacle frame obscuring your view, no more distortion from spec lenses, the chef in the kitchen won’t be hampered by specs steaming up, and sportsmen and women find them the ideal vision solution especially when playing fast sports. I used to go clay shooting and wore contact lenses instead of specs as it was a safety requirement to wear protective goggles and you usually needed a good tint too. Did it improve my shooting? well I wouldn’t like to say!

One thing we will always stress to contact lens wearers is the need for regular eyecare checks. Afterall, a contact lens is a foreign body that you have put into your eye, and it is our job to ensure your eyes stay healthy. The process to successful contact lens wear will be longer than the spectacle route. A Contact Lens fitting has the minimum of two stages, although more appointments may be required to get things just right, especially if a prescription is more complex. Following the fitting, lenses are issued and then an EYECARE PLAN will be set in place. We have operated EYEPLAN for many of our spectacle wearers for 18 months now and it has been very successful. So, for 2018 we will enrol our contact lens clients on to EYEPLAN CONTACTS. The scheme is designed to wrap up all your visual needs into one monthly payment, Contact lens aftercare, eye exams, the contact lens supply and also spectacles, which yes you will need for the occasions when it is not possible to wear your lenses. Contact Lens practice has always been Mr Leach’s speciality, and he is now delighted to welcome Belinda to continue his good practice.

So if you fancy giving Contact Lenses a try in the New Year, please book in for a friendly professional consultation.

We look forward to seeing you in the practice soon.

Annette

 

Hunstanton T&A December 2017

UP & DOWN Varifocals ?

Well that title must have caught your attention! In our modern world there are millions of varifocal wearers, and at Hunstanton Eyecare they are a first choice of lens for most of our “mature” clients, myself included. There is not just one varifocal, there are many manufacturers and each one has a range of varifocals from a basic design to highly complex, which reflects all the research and development that continually goes into the science of ophthalmic lens design. The varifocal lens has distance, intermediate and near vision areas all in one lens on a continuing progression as you work your way down the lens. So for day to day living, the lens satisfies all requirements, but I always say that there is never one lens that will do everything, perfectly, all the time. Generally, problems occur when folks have a particular task in their working life. So take my electrician, he is quite happy until he has to fiddle with the fuse box, which is in the downstairs cloakroom, and on the wall at a height of about seven feet, so an overhead fuse box. Ok he has a step-ladder to stand on, but he also has to look up and at close range. That’s a problem when the close-work bit of your varifocal is down and not up. So why doesn’t someone make a lens with the close work bit at the top? Well they do!

The Up and Down Varifocal, as the name suggests, is a varifocal that increases in power as you work your way down the lens, but also increases in power as you look up the lens. There is a separation between the progressions to allow for distance vision in the middle. So now “Sparkey” can look at the fuse box through the upper part of his lens and see all the detail as clearly as he does when he reads normally. Mechanics working on vehicles may have a similar problem, the car is on the ramp and you need to look up to inspect the underneath of the car. Ever tried matching the wallpaper from the top near the coving? I’m sure we could think of several tasks where these lenses would be just the thing!

So if you have a task where your current specs don’t quite do the job, I’m sure we can find a lens that does. It may mean a pair of specs for that job, but there is nothing better than having the right tools for the job.

Goodbye Sarah, Hello Nicky.

In October we sadly said Cheerio to Sarah, who had been with us for nine years. Sarah was certainly a multi-tasker, but mainly looked after the laboratory and our accounts with great efficiency, she is also a great cake maker! Sarah decided that she needed more time to help her husband with his expanding business, as well as looking after her family. We sincerely thank her for her friendship, enthusiasm and great contribution to Hunstanton Eyecare.

Our new recruit is Nicky, who lives in Hunstanton, so no excuse to be late, with her husband, two children and her dog. We look forward to her joining our happy team and introducing her to the interesting world of Optics.

As we say goodbye to 2017 very soon, all of us at Hunstanton Eyecare wish everyone a very Happy Christmas and good fortune for the New Year.

Annette

 

Hunstanton Town & Around November 2017

“OrCam MyEye” A wearable device to assist the Severely Visually Impaired.

There are not many occasions in your career when you witness a brand-new product that does amazing things. I’m very pleased to say that it has recently happened to me with the introduction of “OrCam MyEye” to the UK.

As many of you may know, as well as being a Dispensing Optician, I am a Low Vision Practitioner. In 2009 I embarked on the Low Vision Honours course run by ABDO, our professional body for Dispensing Opticians. My long-suffering husband thought I had left home as he hardly saw me shut away in the study for weeks on end. On successfully completing the course I took over the Low Vision Clinics at the Queen Elizabeth Hospital in King’s Lynn and set up a new clinic at the Fakenham Medical Centre.  A Low Vision Assessment is quite different from your normal sight test, we discuss the cause of sight loss and how it is affecting daily life. I have a whole armoury of Low Vision Aids and we usually find something to enhance what sight is remaining and achieve many visual tasks that were previously impossible. This specialist work is some of the most rewarding I have ever done, seeing people coming in depressed due to failing sight, but sending them out happier, and able to cope with day to day living again. At Hunstanton Eyecare we stock a range of high quality magnifiers to compliment those useful for hobbies etc. A Low Vision Assessment can be arranged if you would prefer not to wait for an NHS appointment.

“OrCam MyEye”, is an intuitive wearable device with a smart camera designed to assist people who are severely visually impaired. The camera clips onto the side of your spectacles and all you have to do is point to what you want it to read. The tiny speaker is located just behind your ear and is quite discreet. OrCam can read any printed text, such as letters, menus, signposts and food packaging. It has facial recognition so you won’t walk past someone by mistake, and it can be taught to recognise personal items such as credit cards. Although an advanced piece of kit, you don’t have to be a technical wizard to operate it. When OrCam is purchased, it will be delivered in person by a qualified trainer who will spend a few hours training and programming the device for the purchasers’ own needs

.

Hunstanton Eyecare is a practice where “OrCam” can be demonstrated. So, if you know of someone who has very poor sight, get in touch and we can arrange a demonstration in our comfortable surroundings. So even if eyesight is poor, come and see us for the most appropriate eyecare.

We look forward to seeing you soon. Annette

Hunstanton Town & Around October 2017

Have you missed us? I do hope so! Apologies for our absence for the last 3 months but there is always an explanation. We have a sister practice in Cromer, and unfortunately our Optometrist there had to leave very suddenly. An optical practice without an Optometrist is really “up the creak without a paddle” so we had to share our Dr Jo with Cromer until we employed another Optometrist. However, the good news is that we can now introduce Mr Francis Donaghy who will be the resident Optometrist in Cromer from October. Francis first came to us as a locum Optometrist to help us out at Hunstanton just one day a week. He soon realised that we were such a lovely bunch, and that Cromer was just as great as Hunstanton (well nearly) that he agreed to join the company. We will probably see him at Hunstanton a couple of days a month.

In his own words, Francis says; “I’m new to Eyecare Norfolk, but definitely not new to Norfolk or Optics, having qualified in 1994. I’m delighted to be joining the company, especially as both practices are so close to the sea. I hope I bring a wealth of experience and knowledge to the business. Outside of Optics, I’m a huge rugby fan, especially all things Irish Rugby. I look forward to helping those who come into my care.”

Summer holidays may be over, but many of us are autumnal vacationers. Ever tried to buy your sunspecs in the winter, the “off-season”?. It’s a bit like trying to buy a pair of shorts or a new swimming costume, all the good stuff has gone until next year by the time I think about it. Here at Hunstanton Eyecare, we stock sunspecs and quite an array of Adidas and other sports specs all year round.

As the nights are drawing in we may start to think of indoor hobbies that will amuse us on the darker evenings. Those of us who read, sew, draw, paint or make models especially railways, enjoy the excuse to stay indoors. However, sometimes we need a little extra help from our specs, and also a little more illumination. We now stock LED table and floor lamps which give great light to close-work tasks. The LED gives a white light, is economical to run and does not become terrifically hot with prolonged use. In some cases, it may be a good idea to consider a pair of spectacles designed for your particular hobby. A alternative pair for close sewing could give a closer working distance and larger field of view thus making prolonged use less tiring. Musicians who have music to view at an arms-length may need a specially designed lens to cope with this intermediate distance.

So, whatever you optical needs, pop in to see if we can help, a warm welcome awaits you all.

Annette

Hunstanton Town and Around.  June 2017

Say Hello to Dr Jo !

Hunstanton Eyecare is delighted to welcome Dr Jo Loades-Allmond PhD MCOptom as our new resident Optometrist.

I have known Jo for about 20 years, we met whilst working together in Swaffham. Our friendship grew from a great working relationship and I knew our practice would be the sort of environment that Jo would enjoy. It didn’t take her long to realise that the independent practice was where she wanted to be.

In writing this article I had to sit down with Jo to fill in my knowledge of her career history. My first question was why become an Optometrist? She has always had an interest in the health industry but didn’t want to be a doctor, examining anything from the neck up is fine but not keen on other body parts! Her father introduced her to his Optometrist and was guided into the profession with his encouragement.

Jo qualified almost 30 years ago from Aston University in Birmingham. It was here she met her future husband who was a mature student in the pharmacy department. Her pre-registration year was spent at the Queens Medical Centre, a large teaching hospital in Nottingham, where she assisted in research into childrens visual disorders and treatment, plus some contact lens research to help the medics. This lead to her staying in the academic field for a further 5 years at Cardiff university where she studied “Aspects of Tonic Accommodation” and gained her PhD. Please don’t ask me to explain her PhD subject its something to do with the focus point of the eye in darkness?! Whilst writing up her thesis in the early 1990’s, Jo worked part-time as a locum Optometrist in Kent. Returning to her native Norfolk in 1994, she continued locum work in several practices in the area, both independent and multiple chain opticians. Later on she launched out on her own purchasing a practice in Fakenham and running it successfully for several years. I asked her what was the greatest attraction of our practice? she replied it was the air conditioning! On a sensible note she is delighted to work in a professional practice with friendly staff that “did things proper”!

When not at work sorting out folks' vision, Jo helped her husband to renovate their first home, developing tiling and paint stripping skills, there are no end to her talents. Her home is also shared with the pet Axolotl, a type of Mexican Salamanda or walking fish. It is an endangered species and can regenerate limbs, I've seen the photos and it's a really cute little creature.

In our optical world there are often functions to attend. One such gathering many years ago, hosted by a lens supplier was fancy dress, it was entitled “Bravehearts and Saxon Lassies”. Jo and I thought it was rather boring going as the lassies, so we donned our home-made kilts, and made our cardboard axes and shields. We have dared to share the evidence with you!

We look forward to seeing you all soon and promise to be properly attired!

Annette

 

Hunstanton Town and Around. May 2017

Children’s vision.

This month I am going to chat about our children’s vision. Parents have such a great responsibility bringing up their youngsters, and looking after their health is one of the prime concerns. Eyesight is often taken for granted and if there is a defect it can be very easily overlooked. Your child may have a defect with their vision but not mention it, as they would assume that their view of the world is the same for everyone. It is not until the error is corrected that they realise things are not always in soft focus, and they may have struggled at school quite unnecessarily.

The visual system takes time to develop and at birth a baby has quite poor vision. At around four months of age the vision has improved to the point that they are aware of colour and can fixate on objects. At approximately nine months the vision is sufficiently developed that they are eager to explore the world around them. However, things can go wrong and I will just mention a few you should be aware of.

“Squints”. A child may look cross-eyed or one eye wanders off and gazes in a different direction to the other. This is often related to eye muscle weakness or uncorrected long sight. Whatever the cause it can be corrected and should be done promptly, to ensure that both eyes develop to their full potential. If a squint is not treated this can lead to “Amblyopia”, or blind through disuse. If the eye is not given visual stimulus it will not develop, this could create problems later in life, just driving or applying for jobs in the Armed Forces for example, where good eyesight is essential. “Long-sighted”, or “Hypermetropia” means that a child has to make extra effort to see things at close range. If there is a large error, your child may complain of headaches and abnormal tiredness and a squint may be induced. “Short-sight”, or “Myopia”, means your child will have poor distance vision and will therefore struggle to see classroom displays. “Astigmatism” is a physical eye condition where the eye is not spherical like a tennis ball, but rugby ball shaped with two different curves to correct. The spectacles prescribed can easily correct this.

Summer will soon be upon us and many of us escape from our weather to sunny climes throughout the year. Don’t forget Children’s SUNSPECS! As well as protecting skin it is very important to protect young eyes from UV rays. How about a second pair of spectacles made with Transitions, light-adaptive lenses? They protect against 100% of harmful UV rays and will also make a useful second / spare pair.

It is never too early to check your child’s eyesight. All children under the age of 16 and those under 19 who are in full-time education are entitled to FREE Eye Examinations under the NHS. They are also issued with an NHS voucher which is used towards the cost of spectacles. Here at Hunstanton Eyecare we have a great range of modern trendy frames that the youngsters will love, many are FREE of charge with the NHS voucher or a small contribution will give a greater choice. Childrens spectacles must be dispensed by fully qualified Dispensing Opticians or Optometrists, this is UK law, Opticians Act 1989. Look out for the qualification FBDO (Fellow of the association of British Dispensing Opticians). As well as myself, our Dispensing Opticians at Hunstanton Eyecare are Belinda and our general manager Julien.

We look forward to seeing you all soon.

Annette

 

Hunstanton T&A. April 2017

“Good, Fast, Cheap.”

This was an interesting phrase I came across recently, the point was that there are three factors relating to goods and services we receive from all sorts of businesses. However, the author pointed out that in reality you can only have two out of the three factors!!!  So, if you want Good and Fast it won’t be Cheap, choose Good and Cheap but you will have to wait, and finally it you prefer Fast and Cheap, it is unlikely to be Good. I found this concept firstly quite amusing but then it made me think about what sort of service our clients expect and deserve from us???

As I’ve got older I have come to appreciate quality and service. We have just returned from a holiday abroad and we travelled to the airport by taxi, Oh joy!!! The journey down and back was so relaxing, no husband criticising that I should have kept going at the roundabout, was in the wrong gear, should have seen the nutcase undertaking on the M11. Then when you finally get to the overnight hotel, after sat-nav taking you down a farm track, find a place to park, heave the bags on and off the transport bus you had to wait for, and then do all this in reverse on our return! I wonder if it is worth the bit in the middle? Taxi-driver Dick was brilliant, on time, met us in arrivals on our return and negotiated the traffic while we dozed off. So the decision to consider the travel to the airport as part of the holiday experience was the right one, he was worth every penny.

In our optical world we pay attention to detail, measurement of your prescription and spectacles have to be to British Standard tolerances and quite rightly so. Other factors such as tints and surface coatings on lenses have to pass strict quality control tests. The optical industry is highly sophisticated and computerised robotic technology is normal in todays’ manufacturing processes.

Upstairs at Hunstanton Eyecare we have our on-site glazing laboratory, efficiently managed by Sarah, who orders spectacles, operates the glazing machinery and keeps a close eye on the progress of jobs. We hold a range of single vision plastic lenses and this enables us to do a “while-u-wait” service in case of an emergency. However, most of our work is ordered as our clients require bespoke lenses. We order most of our spectacle lenses from Essilor, they have a manufacturing plant in Bristol and we are linked to them via our computer ordering system. I must admit it is a clever piece of kit, the frame is “traced” to record its shape and dimensions, we add your prescription details and all the measurements you see us take when dispensing your spectacles. Once the order is complete, at the press of the send button, all the information travels down the phone line straight into Essilors’ factory and the order starts its journey untouched by human hands. We receive lenses via a courier delivery and they are already cut to size and shape ready for us to assemble with your chosen frame. This efficient system enables us to provide high quality optical products in a sensible time-frame, the most complex varifocals may take up to three weeks, but a standard prescription is normally produced within seven working days.

So how do we fit into the “Good, Fast, Cheap”? At Hunstanton Eyecare we aim to provide great quality products, reasonably quickly and at a fair and competitive price. We have a professional job to do, but our staff always offer a warm welcome, cheery smile and enjoy a friendly chat, what price do you put on that?!

We look forward to seeing you soon

Annette

 

Hunstanton Town and Around March 2017

At Hunstanton Eyecare, March is traditionally a time when we renew our Sunspec stock for the year ahead. We are all very aware of the damage that Ultra Violet (UV) rays can do to our skin, and it is also very important that we protect our eyes from UV rays. Good protection against harmful rays can help delay the onset of cataract and Macular degeneration, as well as avoiding the wrinkles as we frown against the bright light, (I don’t think any text book mentions that but to some of us that is a very valid reason for some sunspecs!)

There are several ways that we can create tinted lenses these days. Plastic spectacle lenses can be dyed, vacuum coated or laminated. The “dip-dye” process is probably the most common, and as the name suggests, the lenses are dipped into a bath of warmed dye solution. The longer you leave the lenses in the darker the tint. Vacuum coating a lens produces a mirror tint on the surface of the lens, this type of tint is also used for skiers to reflect the light rays from the snow. By far my favourite sunspec lens is a Polarised lens. Polarising material is sandwiched between the two layers of the spectacle lens. It acts as a complete block of light from the horizontal plane, thus being the best to eliminate glare from wet roads, and water. The ideal lens for holidays by the sea.

Many of us are wearing photochromic lenses, those that darken in the sun and lighten up when you come indoors. In my early career this material was only available in glass, but glass is heavy and fragile, so not the ideal material for comfortable full-time wear. Also, if your lenses were thicker on the edge than the middle, the thicker parts of the lens turned darker than the thinner parts, making you look like a panda!  Plastic photochromic lenses have been around for the last 30 years or so and are known under the name “Transitions”. The chemical is applied to the surface of the lens thus there is an even colour over the whole surface.

We can combine two sunspec properties, photochromic and polarized. This lens is called “Drivewear” and as the name suggests, is great for drivers. In its lighter state it is around 35% tinted a greenish colour (therefore too dark for night driving). In bright sunlight it darkens to around 83% and turns brown in colour. We have a sample in the practice so come and take a look.

Whatever your sunspec needs, Hunstanton Eyecare has a range to suit everyone. We look forward to seeing you soon.

Annette

 

Hunstanton Town and Around February 2017

One size fits all?

Do you find it frustrating buying clothes when the item states “One size fit”? Although the fashion industry may like to encourage us to conform to a size and shape, we are all different and isn’t that a great thing? We should be delighted that we all have unique features otherwise life would be extremely dull.

Part of our training to become dispensing opticians is learning to take accurate measurements of faces and spectacle frames. In theory we can hand-make a frame to fit like a glove, like a tailor measures for a bespoke suit. Just for a perfect fit of the front of the frame we can take eleven measurements, for sides there are as many as six for each side and that will depend on the style of that side, and finally add a couple for the width of the frame around the head.

No head or face is symmetrical, so several measurements must be annotated right and left. During my college training it was quite a fun project to measure your best friends’ face, then cut out the frame from a plastic material and actually see if your measurements did create that glove-like fit. It taught us the relevance of accuracy and how our facial measurements matched up with those on the spectacle frame. The subject is still an important part of the optical syllabus today, and although students may think it is irrelevant, as most frames today are manufactured in one size, the dispensing optician should be able to match a suitable fitting frame to the clients’ facial features.

So when you are selecting your next “great look”, you may hear us commenting on why one style or fit is preferable to another. A correctly fitting frame holds the lenses in the correct place to give the best optical performance and hence the best vision, a good fit ensures a comfortable pair of specs.

Frames for Special Faces

Some faces are rather special and need particular attention, those with Down’s syndrome are one such group. The bridge of their nose is generally flatter and lower, and this often means that a conventionally fitting frame sits far too low. This results in the person looking over the frame and not looking through the lenses at all. A dispensing colleague of mine created a range of frames specifically designed for this special face.

The range is “ERIN’S WORLD” The frames are custom designed with shorter sides and a much lower bridge section, thus the eye of the frame sits higher and the person looks through the centre of the lens where the optical quality is at its best. The frame material can be titanium and memory flex, so very robust and durable. There are even matching sunclips for brighter days. It is particularly important that as children, this group has access to well-fitting spectacles so that they can reach their full potential and not be hampered by poor vision. In adulthood they should be able to wear a quality frame that is not only stylish, but provides good vision and comfort.

We have a great variety of all sorts of frames at Hunstanton Eyecare, so whatever your needs, we look forward to seeing you soon.

Annette

 

Hunstanton Town and Around January 2017

At the start of a New Year we all make promises that we probably cannot keep, for me it is always must do more music practice, but after a day at work one is not always in the mood. The New Year is perhaps a time to reflect, declutter, re-energise, detox, whatever you like to call it. An eye exam may be a good idea to set you up for the year ahead.

A new look could make you feel like a “new you”. We have so many new frames in stock that there must be something to suit everyone. It is surprising how different a new frame can change your appearance, so forget the botox and anti-wrinkle creams, let us show you how to look “10 years younger” with a stylish frame and quality spectacle lenses. Just because your current specs are OK, it doesn’t mean you can’t have another pair. Have you studied the wardrobe lately? How many pairs of shoes, handbags, suits, trousers and dresses do we have? certainly more than one. So, an additional pair of specs is always a good idea. EYEPLAN is a scheme we introduced last June and makes having multiple pairs of spectacles far more economic. Pop in for information anytime.

New colleague

In December Belinda joined us as a Dispensing Optician, she graduated from Anglia Ruskin University in 1997. During her career, she has taken on training and management roles in independent practices as well as with the major optical chains. Belinda is continuing her studies to become a Contact Lens Optician and will be working with us under the supervision of Mr Leach, lucky girl to have an employer with such extensive experience. We are very pleased to welcome Belinda, she tells us that her interests are Dog walking, Photography, Swimming and Arts and Crafts. Talking of the dog, Belinda was slightly late on her first day and we were getting worried that she may have changed her mind, not so, it was just that “June “ had got her head stuck in the gate and she had to untangle her before she came to work! That's the best excuse I have ever heard.

It was an interesting exercise to see how long the Dispensing Opticians in the company had been practising. The longest survivor is company owner, Ian Leach who qualified in 1973, next it’s me in 1981, then Belinda in 1998 and our General Manager, Julien in 2000. So, all in all we have 112 years of experience between us! so with all that knowledge surely Hunstanton Eyecare must be place to look after your eyecare.

We look forward to seeing you soon.

Annette - Hunstanton Branch

 

Hunstanton Town and Around Dec 2016

Virtual Reality arrives at Hunstanton Eyecare!

We all have our “tools of the trade” whatever line of business we are in. Carpenters have their favourite saw, hairdressers their favourite scissors, and here at Hunstanton Eyecare I have my favourite ruler. We have many different gadgets and sample items to demonstrate the optical properties of the various spectacle lens types, but you will quite rightly argue, that you never know how the finished product will be until it is made up. It’s a case of “Trust me, I’m an Optician!”

We have an iPad to photograph you in the latest new designer frame but what about the lenses? There I am describing the merits of the latest varifocal, and how wonderful a polarised filter may be, but what does it actually look like? We are pleased to announce that “Virtual Reality” has now arrived at Hunstanton Eyecare.

NAUTILUS is our latest demonstration tool. Nautilus is a small hand-held gadget which is placed over your spectacles, rather like using a pair of binoculars. It is connected wirelessly to our iPad so that we can select the relevant products to demonstrate. So, if you wish to see the benefits of a higher quality varifocal, how a polarising filter cuts the glare, or how an anti-reflection coating can assist night driving, we can show you with the tap of a finger. Although much emphasis is put on fashion frames in an optical practice, I believe the lenses should have equal if not more consideration, afterall, they govern our quality of vision. So whilst you are choosing your next pair of spectacles you will be able to appreciate not only the frame giving you the new look, but also the quality and characteristics of the lenses.

New Designer frames

Hunstanton Eyecare is now stocking new designer frames, names that you will recognise

  • TIFFANY
  • OAKLEY
  • RAY BAN
  • SILHOUETTE

Do come and browse through our extensive range of exciting new brands. As we come to the end of a very busy 2016, we would like to wish everyone a very Happy Christmas and New Year from all the team at Hunstanton Eyecare.

Annette

 

Hunstanton Town and Around Early Nov 2016

The clocks have reverted to GMT and the trees are displaying their beautiful autumn colours. Winter preparations include ensuring that our car will survive the season. We may be up to date with the MOT with lights working well and antifreeze topped up, but have we given a thought to our eyesight? As daylight fades, the poorer weather sets in and visibility is reduced, it is even more important that our eyesight is as good as it can be. So now is a great time to visit Hunstanton Eyecare for a thorough eye examination. Our eyes are not so sensitive to detail in lower light conditions, and our ability to see may deteriorate so slowly that we are unaware of it. Bear in mind that 95% of information we receive whilst driving is through our eyesight.

Night driving in rural areas is often uncomfortable. Any error will cause a blur which is accentuated by oncoming headlights and street lights. The best spectacles should be large enough to give you a good field of view. Here at Hunstanton Eyecare we suggest that lenses are made of plastic material, so lightweight and safe, and with an anti-reflection coating to reduce reflections from the lens surfaces. Coatings are multi-layered, anti-static, water-repellent and so hard wearing that some are guaranteed against scratches for two years. At Hunstanton Eyecare we go one step further. If you purchase any lens with an Anti-reflection coat we will provide you with unlimited cleaning fluid to care for your specs. We supply the starter bottle, and when it is empty, just pop into the practice and fill it from the canister on the wall. So now there is no excuse not to have the most transparent and optically brilliant lenses.

A warm welcome awaits you at Hunstanton Eyecare. We are confident that you will appreciate our professional eyecare services.  We look forward to seeing you soon.

Annette

 

Hunstanton Town and Around October 2016

When specs are not enough!

At Hunstanton Eyecare we provide you with lovely new spectacles that improve your vision, the world jumps back into focus and is a beautiful place once again. We can read the small print and life can go on as normal. Sometimes spectacles alone are not enough to be able to see. “I’ve got my specs but I still can’t see”, “they are no good”, are phrases we sometimes hear from those whose eyesight is failing.

I often describe our eye as if it were a camera, old fashioned one with a film, not the high tech digital ones of today. If you have a worn-out film in your camera, (yes I know we are going back a while!) no matter how precisely you focus the lens, it is unlikely the photo will be good due to the poor state of the film. Our eye is an optical system and if there is an error, our spectacles correct it, rather like focussing your camera lens. If you have some degeneration of the retina, the light receptive “film” at the back of the eye, the picture transmitted to the brain will not be so good, hence we struggle to see. So what’s the answer? Firstly to get the best spectacle correction, but secondly, make the object you are trying to see Bigger, Brighter and Bolder.

At Hunstanton Eyecare we now have some specialist, high quality magnifiers.  There all types, from those that stand on the page for longer term reading, to those that are lighter weight to carry around with you.  Most magnifiers have LED lighting built into them, but we do sell LED table lamps giving great illumination for close-work tasks. It will be the combination of the best spectacles, good lighting AND a magnifier will enable the poorly sighted person to achieve a small visual task. So even if eyesight is poor, come and see us for the most appropriate eyecare.

We look forward to seeing you soon. Annette

 

Hunstanton Town and Around September 2016

Well the summer holidays have come and gone and life is soon to be back to a routine of sorts. With the autumn season approaching it could be an excuse for something to refresh our spirits. Here at Hunstanton Eyecare we have had a complete review of our frame stock and introduced some new brands that we are sure you will love.

Paul & Joe is a much sought after French brand appearing in high profile advertising campaigns within the best International Fashion magazines worldwide. Having won astounding success in France and abroad, Paul & Joe Eyewear is exquisite, rich and diverse with a touch of Parisian retro Chic.

VANNI is Italian design, 100% made in Italy and quality at its best. The Vanni in-house Style Centre have imaginative ideas inspired by the realms of colour, harmony of shapes, style and contemporary art. The frames produced are very different.

Dutz Eyewear is Holland’s boldest Eyewear brand. Dutz Eyewear is an extremely successful eyewear Brand worldwide. Using the finest of materials in Japanese titanium, matt finished Stainless Steels and Hand-made acetates, they create beautiful eyeglasses that everyone can wear and look amazing in. The Dutz philosophy is that "buying a frame should be fun".

P+Us… P+Us is taking the eyewear world by storm, winning numerous accolades worldwide. This eyewear collection offers frames that are ultra-lightweight with superior comfort.

Even if you are not intending to purchase spectacles at the moment, do come in to have a browse at our new collections. Remember that joining our Eyeplan Scheme not only looks after your eye health by offering you as much eyecare as you need, but also makes spectacle purchases very affordable.

 We look forward to seeing you soon. Annette

 

Hunstanton Town and Around August 2016

The Risk of UV light.

We are frequently reminded of the risk of sun damage to our skin, and the same applies to our eyes. UV exposure increases the risk of premature ageing of the eye and the onset of ocular conditions such as cataracts and macular degeneration. Our eyes are constantly exposed to UV light no matter what the weather conditions, and from reflected light from buildings, water and even a cloudy sky. To be sure that your spectacle lenses give you effective UV protection, look for the E-SPF, Eye-Sun Protection Factor rating. We are familiar with the SPF in suncream and it is the same idea for spectacle lenses. So an E-SPF 25 means that your eyes will receive 25 times less UV exposure than unprotected eyes.

“Transitions” is the trade name for latest photochromic (light adaptive) lens manufactured in a plastic lens material. The first lens materials were quite sensitive to temperature, unfortunately they went darker in the cold and didn’t darken much in a hot climate. So if your holiday was skiing in the Alps, fine, if it was the beach in the Caribbean you were probably disappointed. As with all new lenses, research and development improve the product over the years, and now we can offer the seventh generation of this versatile material. “Transitions” is available for all lens designs, single vision, bifocal and varifocal. It has an E-SPF of 25 and can be anti-reflection coated for stunning visual performance. There are two types of Transitions, the “Signature VII” for everyday use, and “Xtractive” which as the name suggests, goes darker and therefore more suited for those who are very light sensitive.

Whilst photochromic lenses are very versatile and can be worn all day every day, they do not perform quite so well in the car as the windscreen absorbs much of the UV light necessary for them react to. For driving in bright sunlight a separate pair of sunspecs are very useful. Here at Hunstanton Eyecare we carry a large selection of sunspecs all year round. Lenses may be dyed with a dark tint, colour and density of your choice. The tints we provide are specially treated to give 100% protection against the harmful UV rays without altering colour perception.

Polarising lenses eliminate glare, enhance colour and contrast, whilst protecting our eyes from damaging UV rays. These lenses have an E-SPF of 50+. They are great for driving as they totally eliminate reflected glare, so on the days when it has been raining and then the sun comes out you will not be blinded by the glare from the wet road. Also as we are by the sea, reflected glare from water is a thing of the past. Lenses come in a choice of colours, grey, brown and grey/green, and are available in single vision and multifocal lens designs.

Come and see us soon. Annette

 

Hunstanton Town and Around August 2016

"Back to school", the phrase that makes many children groan with disappointment that the carefree summer holidays were about to end as it feels like they have only just begun. Time for parents to organise new school uniforms and the many other things that are essential for the start of a new school year.

School work can suffer if a child cannot see properly. One important task on the holiday "to do" list, should be for every child to have a FREE eye examination under the NHS, even if they do not report any difficulties with their vision. A child who may see a blurred and out of focus world may think that is how it is supposed to be, why should they question it when they have nothing to compare it to?

If they are short-sighted they will only realise they can see more clearly once they are wearing their prescription spectacles. Older students who are embarking on intensive study may benefit from spectacles just to ease the strain of prolonged close-work. Whatever the problem, or none, it is important that your child receives an eye health check.

As for spectacles, as well as an aid to vision, they seem to be a fashion statement too. In my school days, the choice was NHS plastic frames of black, brown pink or blue. Today at Hunstanton Eyecare we have a great choice of fashionable frames for children and teenagers.

Just look for our new ranges of “Basebox” and “Rockstar”. Those under 19 years of age and in full-time education can spectacles free, or you may wish to contribute for a wider choice. Lenses are plastic, so lightweight and safe, and for those with higher prescriptions, thinner and coated lenses are available for an improved cosmetic look.

So book an eye exam today and make sure your child can see a bright future at school.

We look forward to seeing you soon. Annette

 

Hunstanton Town and Around Late June 2016

There are not many times in your career when you can get really excited about new equipment in the practice. In this fast changing digital age we expect High Definition on our televisions, super colour screens and instant wi-fi on our phones and tablets. MRI scans of our body to diagnose disease are routine functions at our hospitals and x-rays sound a little “old hat”.

Hunstanton Eyecare has invested in some of the most advanced technology available today for optical practices.

Spectralis 4D HD.  Eye Health Check.

One of the reasons you come to Hunstanton Eyecare is for an eye examination to ensure your eyes are healthy. We only have one pair of eyes and they have to last a lifetime, we can only have good vision if our eyes remain healthy. The eye is a complex organ packed with microscopic structures, each one plays its part in giving us our vision to see the world in its great detail. Of course not all these structures can be seen with the naked eye or even with our existing optical equipment.

Spectralis is a type of scanner, there is no need to use stinging eye drops to dilate your pupil and there is no bright flash of light. Completed in just a few seconds, Spectralis gives us a unique view of the intricate anatomy of the eye to monitor your eye health. Think of it as being able to see through structures. Imagine your birthday cake, the icing and candles are visible but you don’t know what’s underneath, juicy fruit cake or sponge and jam? You need to know! Similarly we need to know what is going on between the microscopic layers of the retina in order to confirm the health of your eyes.

So at your next eye examination at Hunstanton Eyecare, be sure to ask for the Spectralis treatment. Those of you who are members of our Eyeplan scheme there is an opportunity to upgrade your plan to include Spectralis at your annual eye exam.

So why not join us for comprehensive professional eyecare.

However, one thing that hasn’t changed is the commitment to high professional standards and quality spectacles at a fair price all under the one roof at Hunstanton Eyecare. In these days of fierce competition from the “big boys”, we as an independent optician want to offer something different, and hence we are introducing EYEPLAN.

So come and find out more about the new way to manage your eye health and purchase spectacles. A warm welcome awaits everyone and we look forward to seeing you soon Annette

 

Hunstanton Town and Around June 2016

One thing is certain that whether we like it or not, for better or worse, life is always changing. However, one thing that will not change is the commitment to high professional standards and quality spectacles at a fair price all under the one roof at Hunstanton Eyecare. In these days of fierce competition from the “big boys”, we as an independent optician want to offer something different, and hence we have introduced EYEPLAN.

EYEPLAN

EYEPLAN is a comprehensive eyecare package designed to provide you with access to the very best eyecare at an affordable price. Under EYEPLAN you are entitled to eye exams as frequently as you need or want them, we would routinely see you annually anyway. As well as the eyecare, there is a substantial saving on the cost of spectacles, initially 30%, on any type and as many pairs as you wish. All this for a monthly direct debit fee from £10. There are no gimmicks as in the “BOGOF” campaigns, nothing in this world is ever really “free”, and you will probably have to compromise on the quality. With EYEPLAN you select a high quality product and receive a great discount. So for those who need different spectacles for different visual tasks, readers to accompany your varifocals, a special pair for your sport or the office computer work, I think we have a winning formula.

Of course this is particularly attractive to those of us who have to be colour co-ordinated or ring the changes with our specs as well as the rest of our wardrobe! Another bonus is that any spectacles you purchase under EYEPLAN will be covered by an accidental damage guarantee, very useful for those who sit on, fall asleep on, let the dog chew or even put them in the washing machine at 40⁰C. Yes I have heard all the excuses, unless you know different?

So come and find out more about the new way to manage your eye health and purchase spectacles. A warm welcome awaits everyone and we look forward to seeing you soon Annette

 

Hunstanton Town and Around May 2016

Sports Eyewear

At Hunstanton Eyecare not only do we provide eye examinations and spectacles for all occasions, but we are now extending our range of SPORTS EYEWEAR. In any sport it is vitally important that we wear protective eyewear to protect the eyes from injury. It may be a fast sport such as squash where a fast moving ball is an obvious danger if it hits the face, or something slower such as golf, where we should be protected from sunshine and glare and also the sand, should I dare to suggest, whenever you end up in the rough. As spectacle wearers you won’t want to wear goggles on top of your specs, therefore the Sports Eyewear we offer can be glazed to your prescription, single vision or even multifocal lenses. Lenses will be made of a safe material, plastic is fine but these days we do offer Polycarbonate or Trivex which are more impact resistant. The lenses can be tinted against the glare of sunshine or polarized to eliminate reflected glare from water. The goggles will have cushioned bridges and temples and may have an elastic or rubber strap to keep them safely attached to you.

So what sports do we cover? Anything and everything. Water sports such as swimming, diving and sailing, racket sports such as tennis, badminton and squash. The outdoors such as cycling and shooting, and the rough ones like football, hockey and rugby. We can even make you into a Dennis Taylor look-a-like and supply snooker specs. I’m sure someone will think of something I have missed, but Hunstanton Eyecare can be the one-stop shop for both your spectacles and Sports Eyewear needs. Of course we cater for adults and children alike as specialist sports eyewear comes in a range of sizes to suit everyone.

We look forward to welcoming you into our practice.

 

Hunstanton Town and Around April 2016

We are now into April, we have celebrated Easter, and I don’t know where the time has gone. In the optical calendar, April is the time for one of our major trade fairs in the UK, called Optrafair, held at the NEC in Birmingham. I enjoy this annual event, as it is our opportunity to see the latest developments from our own suppliers, as well as looking at new developments in diagnostic equipment, frame designs, and new spectacle lens innovations. There is also a range of informative lectures and workshops to attend in a wide range of optical subjects. Well that’s the serious part of Optrafair. The fun part is that we have an excuse to get away for the weekend with our colleagues, stay in a nice hotel, enjoy being waited on in the restaurant and our lovely boss Ian picks up the bill !! Well I’m sure that’s what he said.

One of our major suppliers is Essilor, a major player in spectacle lens design and manufacture. The company has an interesting history. In 1849 “Essel” were a group of eyeglass assembly workshops in Paris, “Silor” was born in 1931 and was a retailer of ophthalmic lenses and frames before becoming a lens manufacturer. Both companies were responsible for major advances in the optical world. In 1959, Bernard Maitenaz at Essel produced the first progressive power spectacle lens, and we all know the name today as “Varilux”. In that same year, Silor produced their plastic lens material “Orma 1000” which revolutionised the optical world and made plastic lenses the preferred choice rather than heavier and breakable glass. In 1972, after being rivals for many years, the two companies merged and so “Essilor” was born. The 1970s were dominated by the development of plastic Varilux progressive lenses and the 1990s saw the major refinement of Anti-reflection coatings. This success enabled the company to grow into the worldwide company we have today. To ensure they stay as a world leader, the developments continue, and today Essilor has research centres in France, U.S.A and Asia, and spends over 100 million pounds a year in research and development. No wonder they are a leader in the field.

Essilor has a UK base in Bristol, and at Hunstanton Eyecare we are ordering from them on a daily basis. Our workshop has a direct computer ordering link that enables us to order top of the range spectacle lenses, tailor made to our patients requirements.

GET A COMPLIMENTARY SECOND PAIR OF CRIZAL UV LENSES

From March to October you can take advantage of a fantastic offer from Essilor. By ordering Essilors’ lenses for your new spectacles, you can claim complimentary lenses in a second complete pair of spectacles. If your first pair is Varilux Crizal UV, then you can claim a second pair of Varilux Liberty Crizal Easy UV clear or tinted, or a single vision pair. If your first pair is single vision Crizal UV or Bifocal, then you can claim a second single vision pair, Orma 1.5 Crizal Easy UV. If the terms and conditions sound confusing, yes I did have to read them a few times, just pop in to see us. This promotion has proved very popular in the past, as folks may have a sunspec or alternative pair of specs just for the cost of an extra frame.

Once again I would encourage you to challenge us, any optical or ocular subject you have always wanted to know the answer to but were afraid to ask? Here is your opportunity. You can email us on mail@eyecarenorfolk.co.uk, phone on 01263 512345, or just pop into the practice in High Street.

We look forward to seeing you soon.

 

Hunstanton Town and Around March 2016

We are now into April, we have celebrated Easter, and I don’t know where the time has gone. In the optical calendar, April is the time for one of our major trade fairs in the UK, called Optrafair, held at the NEC in Birmingham. I enjoy this annual event, as it is our opportunity to see the latest developments from our own suppliers, as well as looking at new developments in diagnostic equipment, frame designs, and new spectacle lens innovations. There is also a range of informative lectures and workshops to attend in a wide range of optical subjects. Well that’s the serious part of Optrafair. The fun part is that we have an excuse to get away for the weekend with our colleagues, stay in a nice hotel, enjoy being waited on in the restaurant and our lovely boss Ian picks up the bill !! Well I’m sure that’s what he said.

One of our major suppliers is Essilor, a major player in spectacle lens design and manufacture. The company has an interesting history. In 1849 “Essel” were a group of eyeglass assembly workshops in Paris, “Silor” was born in 1931 and was a retailer of ophthalmic lenses and frames before becoming a lens manufacturer. Both companies were responsible for major advances in the optical world. In 1959, Bernard Maitenaz at Essel produced the first progressive power spectacle lens, and we all know the name today as “Varilux”. In that same year, Silor produced their plastic lens material “Orma 1000” which revolutionised the optical world and made plastic lenses the preferred choice rather than heavier and breakable glass. In 1972, after being rivals for many years, the two companies merged and so “Essilor” was born. The 1970s were dominated by the development of plastic Varilux progressive lenses and the 1990s saw the major refinement of Anti-reflection coatings. This success enabled the company to grow into the worldwide company we have today. To ensure they stay as a world leader, the developments continue, and today Essilor has research centres in France, U.S.A and Asia, and spends over 100 million pounds a year in research and development. No wonder they are a leader in the field.

Essilor has a UK base in Bristol, and at Hunstanton Eyecare we are ordering from them on a daily basis. Our workshop has a direct computer ordering link that enables us to order top of the range spectacle lenses, tailor made to our patients requirements.

GET A COMPLIMENTARY SECOND PAIR OF CRIZAL UV LENSES

From March to October you can take advantage of a fantastic offer from Essilor. By ordering Essilors’ lenses for your new spectacles, you can claim complimentary lenses in a second complete pair of spectacles. If your first pair is Varilux Crizal UV, then you can claim a second pair of Varilux Liberty Crizal Easy UV clear or tinted, or a single vision pair. If your first pair is single vision Crizal UV or Bifocal, then you can claim a second single vision pair, Orma 1.5 Crizal Easy UV. If the terms and conditions sound confusing, yes I did have to read them a few times, just pop in to see us. This promotion has proved very popular in the past, as folks may have a sunspec or alternative pair of specs just for the cost of an extra frame.

Once again I would encourage you to challenge us, any optical or ocular subject you have always wanted to know the answer to but were afraid to ask? Here is your opportunity. You can email us on mail@eyecarenorfolk.co.uk, phone on 01263 512345, or just pop into the practice in High Street.

We look forward to seeing you soon.

 

Hunstanton Town and Around March 2016

March is a lovely time of year, spring is well underway, the daffodils are bright and beautiful and lambs in the fields are a joy to behold. In the optical world we are concentrating on SUNSPECS. Not only looking forward to holidays in warmer climes, but in “Hunstanton” by the sea you probably find yourself reaching for Sunspecs quite frequently.

The Risk of UV light.

We are frequently reminded of the risk of sun damage to our skin, and the same applies to our eyes. UV exposure increases the risk of premature ageing of the eye and the onset of ocular conditions such as cataracts and macular degeneration. Our eyes are constantly exposed to UV light no matter what the weather conditions, and from reflected light from buildings, water and even a cloudy sky. To be sure that your spectacle lenses give you effective UV protection, look for the E-SPF, Eye-Sun Protection Factor rating. We are familiar with the SPF in sun cream and it is the same idea for spectacle lenses. So an E-SPF 25 means that your eyes will receive 25 times less UV exposure than unprotected eyes.

Transitions.

“Transitions” is the trade name for latest photochromic (light adaptive) lens manufactured in a plastic lens material. Are there others, you ask? I have to admit that I am old enough to remember the introduction of plastic photochromic lenses in the late eighties. What great excitement! Previously, if you wanted a photochromic lens it had to be glass which weighed a ton and was not comfortable to wear in the large frames of that era. The first lens materials were quite sensitive to temperature, unfortunately they went darker in the cold and didn’t darken much in a hot climate. So if your holiday was skiing in the Alps, fine, if it was the beach in the Caribbean you were probably disappointed. As with all new lenses, research and development improve the product over the years, and now we can offer the seventh generation of this versatile material. “Transitions” is available for all lens designs, single vision, bifocal and varifocal. It has an E-SPF of 25 and can be anti-reflection coated for stunning visual performance. There are two types of Transitions, the “Signature VII” for everyday use, and “Xtractive” which as the name suggests, goes darker and therefore more suited for those who are very light sensitive.

Whilst photochromic lenses are very versatile and can be worn all day every day, they do not perform quite so well in the car as the windscreen absorbs much of the UV light that they react to. For driving in bright sunlight a separate pair of sunspecs are very useful. Here at Hunstanton Eyecare we carry a large selection of sunspecs all year round. Lenses may be dyed with a dark tint, colour and density of your choice. The tints we provide are specially treated to give 100% protection against the harmful UV rays without altering colour perception.

Polarising Lenses.

Polarising lenses eliminate glare, enhance colour and contrast, whilst protecting our eyes from damaging UV rays. These lenses have an E-SPF of 50+. They are great for driving as they totally eliminate reflected glare, so on the days when it has been raining and then the sun comes out you will not be blinded by the glare from the wet road. Also as we are by the sea, reflected glare from water is a thing of the past. Does anyone remember the advert on TV where the girl dives into the swimming pool? The polarising lens cut the reflected glare so you could see her swimming under the water. Oh dear, showing my age again! Any fishermen around? I’m sure you will appreciate polarising lenses too. Lenses come in a choice of colours, grey, brown and grey/green, and are available in single vision and multifocal lens designs.

We are very pleased to be able to communicate with you through this lovely website, and if anyone would like me to expand on an optical or ocular subject then I would be very pleased to hear from you. You can email us on info@eyecarenorfolk.co.uk, phone on 01485 532 326, or just pop into the practice in High Street.

We look forward to seeing you soon.

Opening hours

Monday - Friday 9.00 am – 5.00 pm

Closed for lunch 1pm -2pm

Saturday 8.00 am – 1.00 pm by appointment

Make an Appointment

Social Media Offers T&C

© 2016 Hunstanton EyeCare - Norfolk - All Rights Reserved | website by Liquid Media